22/52: Secret Santa

I would tell you, but it’s claus-ified.


Each week for a year, I’m going to be designing a shirt and releasing it on my Threadless store. This is the design for week 22.


I’ve always loved the phrase “Secret Santa.” Of course, it’s intended to be an exchange of gifts where no one knows who is giving them gifts. I’ve done Secret Santa’s at the office and I’ve volunteered to be a Secret Santa for a local children’s shelter. I’ve always fun buying presents for others.

But I’ve always thought that phrase sounded more like a comic book. Santa delivers presents on Christmas, but the rest of the year, he uses his magic to solve crimes. Something of a cross between Sherlock Holmes and Columbo. Or like the old Disney Channel animated show, Kim Possible. Maybe Santa is a secret agent in the off season, with an entire team based out of the North Pole. More 007 than Sherlock Holmes.

Or maybe my Secret Santa comic would follow Mrs. Claus as she moves from town-to-town solving murders. Sort of like Murder She Wrote, but with magic. And candy canes. 

I think the idea has potential. This week’s shirt features the logo for my imaginary comic book, Secret Santa. You can buy Secret Santa in a range of Christmas colors (plus black, because, secret agents don’t typically wear red or green.)


Bob Wertz writes about design, technology and pop culture at Sketchbook B. Bob is a Columbia, South Carolina-based designer, creative director, college instructor, husband and dad. He’s particularly obsessed with typography, the creative process and the tools we use to create. He's currently in the middle of a project to design a new shirt a week for an entire year. Follow Bob on TwitterInstagram and Micro.Blog.